Q1 2021 US Performance of Top Self-therapy & Journaling Apps on Unified Platforms

As the first quarter of 2021 has wrapped up, Sensor Tower provides a comprehensive look at the performance of the top self-therapy and journaling applications in the United States. The data, available for deeper insights on Sensor Tower, shows noteworthy trends in user engagement and app popularity.

Fabulous: Daily Habit Tracker showed an impressive Q1 with revenues peaking at $200K in the last week of March. Downloads reached their highest at 88K in the third week of March, while weekly active users saw a steady increase, ending the quarter with 391K.

I am - Daily Affirmations also experienced a strong quarter. Revenue started at $107K in the last week of December and saw a high of $150K in the first week of January. Though downloads dipped to 27K by the end of March, weekly active users remained relatively stable, concluding the quarter with 154K.

Lasting: Marriage & Couples demonstrated a stable revenue stream, with a peak at $58K in early March. Downloads saw a high of 29K in mid-February, but weekly active users showed a slight decrease to 37K towards the end of March.

Mindvalley: Self Improvement had a modest quarter in terms of revenue, peaking at $41K in late February. The app's downloads had a spike in early February, reaching 2K, while active users peaked at 6.9K in early March.

Bloom: CBT Therapy & Journal observed its revenue peak at $42K in the first week of January. The app's downloads surged to 16K in the last week of March, and weekly active users saw a significant jump to 14.6K in the same period.

Each application displays unique trends in user behavior and monetization, reflecting the diverse approaches and successes within the self-therapy and journaling app market. For more detailed insights, Sensor Tower's platform offers an in-depth analysis of these applications' performance.